Billing and plan

LealUp charges on ARR under management, not per seat or per event volume. This page explains the model, the tiers, and how to manage your plan.

The pricing model

Why ARR under management

• Aligns incentives — the more value you create for your customers (higher ARR), the more you pay for tooling. It doesn't penalize you for adding CSMs.
• Easy to forecast — you know what you'll pay next quarter without counting seats or reading logs.
• Fair for distributed teams — a team with 10 CSMs and another with 3 pay the same if they manage the same ARR.

How it's measured

• ARR under management = sum of the arr field across all your customers in Active or Trial status.
• Calculated every hour.
• If you cross into the next tier, there's a 60-day grace period before automatic upgrade.
• Churn reduces ARR immediately (departing customers leave the sum).

The tiers

Monthly billing is available with a +20% per cycle.

What's included (all tiers)

• Unlimited seats.
• All integrations (Gmail, Calendar, WhatsApp, Slack, CRMs, CSV, API).
• Alfred with reasonable use (fair use — see below).
• Playbooks, health, dashboards, analytics.
• Audit log, SSO/SAML, MFA.
• Email support.

Differences per tier

Strategic ($100M+ ARR under management)

Custom contract. Includes:

• Private multi-workspace (optional isolated deployment).
• SLA 99.99%.
• Roadmap prioritization.
• Custom integrations.
• CS consulting.

Contact [email protected].

Plan upgrade

Automatic:

• If your ARR under management crosses into the next tier for 60+ consecutive days, LealUp notifies you.
• You have 30 days to upgrade manually (you can choose the effective date).
• If you don't act, the upgrade applies at the start of the next billing cycle.

Manual:

• Admin → Billing → Change plan → select tier → confirm.
• Pro-rata from the current cycle based on days remaining.

Plan downgrade

Manual:

• Admin → Billing → Change plan → select lower tier → confirm.
• Applies from the next cycle (no descending pro-rata).
• If your ARR under management drops to a lower tier, downgrade is optional (LealUp doesn't force it).

Invoices

Admin → Billing → Invoices

• Downloadable as PDF.
• Automatically sent to your billing email (configurable).
• Fiscal data — electronic invoicing per country:
  • Chile: electronic invoice SII.
  • Mexico: CFDI 4.0.
  • Colombia: electronic invoice DIAN.
  • Brazil: NF-e.
  • Argentina: electronic invoice ARCA.
  • USA: standard invoice.
• Currency: USD (default); BRL, MXN, CLP, ARS, COP, PEN available for local billing.

Payment methods

• Credit card — Visa, Mastercard, Amex. Stripe-backed.
• Bank transfer / ACH — for annual billing or Scale+ tiers.
• Local direct debit — Chile (PAC), Argentina (CBU), Mexico (SPEI), Brazil (débito). Via local partners.

Alfred fair use

All tiers include Alfred. "Fair use" = reasonable use per user. Current limits:

• Starter — 100 queries/day per user.
• Growth — 500 queries/day.
• Scale — 2,000 queries/day.
• Enterprise — unlimited (with abuse monitoring).

If a user exceeds the limit, they see a banner "you've used 90% of your daily quota". At 100%, the next query fails until the following day.

For BPO teams / power users, contact [email protected] for a bump or custom plan.

Cancellation

Admin → Billing → Cancel subscription

• Annual billing — cancels at the end of the cycle (no pro-rata refund, barring exceptions).
• Monthly billing — cancels at the end of the current cycle.
• Offboarding — LealUp keeps your data for 30 days post-cancellation in read-only. Export everything via Admin → Export data. After 30 days, it's purged.

See your current usage

Admin → Billing → Usage

• Current ARR under management + 90-day trend.
• Alfred consumption (queries per user per day, trend).
• API calls (ingested events, general requests).
• Storage (attachments, exports).

Useful to anticipate upgrades or detect abuse.

Founding Member Program

The first 20 customers who sign in 2026 receive:

• 50% discount for 18 months.
• Direct access to the founder (monthly check-in).
• Roadmap influence — proposals evaluated with priority.
• Optional mention as a design partner on the website.

Eligibility: minimum ARR under management of $500k. Contact [email protected].

Trial

• 30 days with full Growth plan access.
• Preloaded sample data + your imported data.
• Optional credit card at signup (you can add it later).
• End of trial: if you didn't connect a card, the workspace goes read-only for 7 days before pausing.

Frequently asked billing questions

Why is my ARR under management different from my commercial ARR? LealUp sums arr for customers in Active/Trial status, not Churned/Paused. If you have paused customers, they don't count.

What if I have a customer on a monthly plan without a clear arr? Define arr = mrr × 12. It's SaaS-standard.

Do I count ARR in USD or in local currency? In whatever currency you pay the plan (typically USD). The arr field of each customer is stored in a per-workspace currency — if you use CLP, LealUp converts internally for tier calculation using monthly average FX.

Do customers in trial count? Yes, if status = "trial" and arr is populated. Trial is "probable" ARR and we treat it that way.

Can I pause my subscription? Not formally. What you can do: downgrade to Starter (if your ARR under management allows) and freeze to 1 user. Support can help with specific cases.